Offering a range of hair extensions is the perfect way to expand your hair salon or an online store – it might even be the product you choose to launch your brand with. In the beginning, you want to focus on stocking the key colors that most of your potential customers will be on the lookout for. While pastel shades and balayage colors are becoming increasingly popular due to social media trends, the classics never go out of style. At Goodyard, we’re the premium hair extension manufacturer and work with brands across the world to help them launch their hair extension lines.
We’re sharing five of the most popular colors for hair extensions to help you decide which ones to stock in your store or salon.
- Chocolate Brown
Chocolate brown will always be on our must-try list. This glossy color complements anyone with an olive or darker complexion, making it a best-seller for both hairstylists and brands. This rich shade creates a mysterious look and is ideal for styling in curls or a celebrity-inspired high ponytail. Chocolate brown is also considered one of the most flattering hair colors.
- Black Shades
Thanks to Meghan Markle, black hair has never been more in style. The actress turned royal is famous for her luscious long locks, which she often wears in a straightened hairdo. The darkest shades of black are universally flattering, especially when they avoid a blue undertone. We recommend stocking these hair extensions in a longer length for ultimate versatility for your clients and customers.
- Beachy Blonde
This color can refer to the lightest blonde hair ,such as #60 or #613. It’s also good choice for hairstylists to redye to any other beautiful colors. It’s also one of the most hair extension colors which many of our customers will order these colors for their clients.
- Blonde Balayage
Balayage is the hair trend of 2021, making blonde balayage one hair extension option that you’ll want to stock in your store or salon. Blonde balayage is an ideal choice for clients looking to use extensions to camouflage hair loss or thinning. We recommend stocking this shade in virgin remy hair to allow clients to style and curl their extensions to naturally accentuate their appearance.
- Auburn Brown
Clients will often come to you with two or three shades in mind. Auburn brown blends together red and brunette hues to create a warm look. This shade is a lighter alternative to the chocolate brown, with reddish undertones that soften the overall look of the extensions.
At Goodyard, we provide an extensive color selection for you to choose from. We can also work from a swatch to create a custom color for your hair extensions. Want to find out more? You can get in touch at gyh@goodyardhair.com to find out more.