Cosmoprof North America is one of the most famous beauty exhibitions in the USA. It was launched by the American Beauty Salon Association in 1904 and has been held at the Las Vegas Convention Center every July on a annual basis
More than 740 companies from 32 countries around the world attend the show, Nearly 100 Chinese pavilions (including Hong Kong and Taiwan exhibitors) attend the exhibition. It is one of the nation’s largest professional beauty shows.
Cosmoprof inLas Vegasadopts a wide variety of different products in different zoning areas within the exhibition:
Cosmetics District: perfume, cologne, makeup, botanicalcosmetics, salonprofessional cosmetics, etc.
PackageandRaw Materials District: Lipstick cases, makeupboxes, a variety ofbeauty salon productsrawmaterialsaswellasits own brandproducts, etc.;
SPA,Skincareand SalonDistrict: SPAcare products;
Hair and NailDistrict: hair accessories, hair clippers, combs,hair dryers,hair stylers, personal caresupplies, hair dye, serum,and a variety ofnail products, etc.
The Hair industry itself is one of the most important industries in the North America Cosmoprof exhibition and has gained rapid development in recent years.
The United States is one of the most advance and world’s top beauty product consuming country. Hair products including wigs and hair extensions have a huge consumer market in the United States, whichis mainly divided into two categories,Caucasianand African American consumers.
The high-end markets are dominated byCaucasianand African American consumer while the minority use is among the Jewish Community.
Forwigs, the quality is required by Caucasians, especially the meticulous handcraftsmanship, body and and wave of hairstyle, however more African American style wigs also demand body wavy and jerry curls.
The high-end hair extension market requires a more rigorous quality for Remy hair. Larger demanded by the Jewish society require Chinese human hair, and generally use Indian hair or Mongolian hair.
Mid-Range market is still the mainstream consumer market in the United States and European countries, which occupies 30 to 40%.
The lower-ended market is used for Non-Remy human hair and synthetic fiber products, Non-Remy human hair accounts for about 20% of the market, accounted for 30 to 40% by synthetic fiber market.
In recent years, with the rapid development of hair products in the U.S. market, the North America Cosmoprof has increasingly become a trend-settingfashion around the world,Goodyard of www.goodyardhair.com has an extensive 20 years rich experience in manufacturing hair extensions and wigs around the world. We have been attending this show for several years now, and have gained a considerably large market base.